Tuya Sly Sets New Global Standard with Innovative Smart Lighting Solution

NEW YORK, Aug. 30, 2024 /PRNewswire/ — Tuya Sly (NYSE: TUYA, HKEX: 2391), a global provider of cloud platform services, has established a new global standard with its innovative smart lighting solution, surpassing industry norms as it gains popularity in international markets.

In the current wave of globalization, Chinese companies are expanding at an unprecedented pace into international markets, reaping various benefits. Technology has proven to be a critical success factor in this expansion. Tuya’s smart lighting solution, built on stable and reliable connectivity technology and a robust ecosystem, is gaining significant traction in the international lighting market.

Firefly Projects B.V. (Firefly), a pioneer in the European smart lighting industry, is one of the key overseas clients using Tuya’s smart commercial lighting solutions. This partnership not only strengthens Tuya’s growing influence in the global lighting market but also demonstrates the success of its international smart lighting technology strategy.

Tuya’s Lighting Technology Triumphs Over Firefly

As detection and AI technologies mature, the demands in the overseas lighting market, especially in commercial environments, are evolving. International companies now prioritize not only lighting effects but also energy savings and efficient maintenance of lighting equipment to enhance user experience and operational efficiency.

In response to these high demands, Firefly sought smart connectivity technology that could ensure equipment stability in indoor and outdoor environments. By leveraging Tuya’s smart lighting solutions, Firefly helps its clients save on energy costs, streamline workflows, and achieve sustainable development.

After extensive assessments, Firefly was impressed by the unparalleled performance of Tuya’s smart commercial lighting solution. Initially skeptical about wireless solutions in large outdoor locations due to previous experiences with inconsistent connectivity, Firefly was pleasantly surprised by the robust and reliable connectivity of Tuya. The solution’s compatibility with wired DALI and KNX systems confirmed the decision to collaborate.

In response to this partnership, Frank Visser, CEO of Firefly, said, “Tuya’s commercial lighting solution stands out for its exceptional connectivity capabilities. By joining forces with Tuya, we have significantly strengthened our product offering and set a new standard for intelligence in the European market. This is a crucial step in realizing our ambitions for sustainable architectural development. Together, we are committed to driving product innovation and seizing new business opportunities.”

Tuya’s Solution Helps Firefly Overcome Business Challenges

Amidst the escalating global customer demand, Tuya’s smart commercial lighting solution provides Firefly with versatile technical support. On the hardware front, Tuya provides Firefly with a comprehensive hardware ecosystem and TSCC hardware quality certification services. This allows Firefly to efficiently expand its range of smart products while ensuring the quality of its core hardware offerings, effectively facilitating the smart transformation of its clients.

On the software side, Tuya provides Firefly with a professional, thin lighting control system. This enables Firefly’s clients to visualize lighting control, manage energy consumption and devices, and build intelligence in various areas. This makes the work more efficient and delivers significant energy savings.

Thanks to Tuya’s smart commercial lighting solution, Firefly’s lighting technology has significantly improved in quality. The system excels in various lighting scenarios and precisely addresses the complex and diverse lighting needs of clients due to its high flexibility and excellent performance.

For example, Firefly’s exceptional lighting technology was prominently featured at Golfclub Delfland in the Netherlands, the only fully smart illuminated PAR 3 golf course in Europe.

The expansive outdoor golf course Delfland faced limitations in winter use due to the lack of nighttime lighting. To address this, Firefly was tasked with providing lighting solutions. However, the absence of cables and issues with Wi-Fi or Zigbee network coverage posed significant obstacles to deploying lighting equipment.

In collaboration with Tuya, Firefly developed Cat.M-based smart controllers that enabled a cost-effective retrofit of the golf course. These controllers provided stable and seamless connections between lighting fixtures and supported features such as scheduling, sunrise-to-sunset control, dimming, and scene switching. By connecting each lighting fixture to the cloud, real-time tracking and uniform management are possible. Clients have immediate access to information on light usage, energy consumption, and any deviations, allowing for quick issue resolution.

In addition to the robust and reliable connectivity technology, Firefly also significantly enhanced its circadian lighting capabilities. In total, 50 schools in multiple projects across Europe received a comfortable lighting environment. By offering an integrated cloud-based and local-level circadian lighting strategy, the schools’ fixtures can effectively detect human activity, enabling smart lighting control. Meanwhile, residents have various lighting options in different public spaces through multi-level light dimming. More importantly, by adjusting parameters such as brightness and color temperature, the fixtures mimic the natural progression of light from sunrise to sunset. This effectively protects the visual health of teachers and students.

To meet current demands, lighting must also be energy-efficient. Tuya’s smart commercial lighting solution includes AI adaptive algorithms that effectively address Firefly’s clients’ energy-saving requirements. For example, an accounting firm in the Netherlands with over 200 small departments and meeting rooms aimed for maximum energy savings. However, the many windows flooding the interior with natural light, combined with high occupancy rates, posed a significant challenge for Firefly’s sensor and lighting integration.

To overcome this challenge, Firefly utilized Tuya’s AI adaptive algorithm in conjunction with microwave motion sensors and ambient light sensors. This precise approach calculates the optimal light delay time based on frequency, adjusted by the AI algorithm to periods and occupancy data. When the delay timer expires without detecting human movement, the system automatically turns off the lighting, contributing to the company’s energy savings.

Recently, Firefly and Tuya entered into a new partnership, allowing Firefly to offer comprehensive support to European installers interested in smart building solutions. This partnership enables Firefly to provide a full range of services, including product development and delivery, commissioning, installation, consultancy, and financing.

The successful overseas application of Tuya’s smart commercial lighting solution highlights its formidable technical capabilities in the lighting sector. Tuya’s Diepgaande Samenwerking met Firefly voor Wereldwijde Uitbreiding

Tuya heeft onlangs aangekondigd dat het een diepgaande samenwerking aangaat met overzeese bedrijven zoals Firefly om zijn penetratie in de wereldwijde markten te verbeteren. Deze samenwerkingen genereren niet alleen meer internationale zakelijke kansen voor Tuya, maar stellen het bedrijf ook in staat om zijn sterke punten te blijven benutten en voortdurende innovatie en ontwikkeling in slimme verlichtingstechnologie te stimuleren.

De samenwerking met Firefly is een strategische zet van Tuya om zijn wereldwijde aanwezigheid te versterken en meer ondernemingen te ondersteunen bij hun uitbreiding. Door samen te werken met Firefly en andere overzeese bedrijven, kan Tuya nieuwe markten betreden en zijn producten en diensten aan een breder publiek aanbieden.

De focus van Tuya ligt op het blijven uitbreiden en verbeteren van zijn slimme verlichtingstechnologie. Door continu te innoveren en te ontwikkelen, streeft het bedrijf ernaar om een betere toekomst te creëren voor zijn klanten en partners wereldwijd.

Voor meer informatie over de samenwerking tussen Tuya en Firefly, kunt u contact opnemen met Firefly of Tuya via hun website. Samen zullen zij vorm geven aan een betere toekomst door middel van innovatieve oplossingen en wereldwijde uitbreiding.

Met een sterke focus op samenwerking en innovatie, is Tuya goed gepositioneerd om zijn positie in de wereldwijde markten te versterken en nieuwe zakelijke kansen te genereren. Door samen te werken met partners zoals Firefly, zal Tuya blijven groeien en evolueren om tegemoet te komen aan de veranderende behoeften van de markt en zijn klanten.