As part of the second European leg of the “Light Up Your Rings campaign,” Huawei recently hosted an exciting outdoor aerobic celebration led by fitness influencer Pamela Reif. The event took place at Huawei’s flagship store in Berlin and brought together over 40 participants for a high-energy workout session.

Before the activities kicked off, Pamela Reif delivered a motivating talk to the attendees on the theme “For a Better You,” focusing on women’s health and wellness. Once the discussion concluded, participants were equipped with Huawei’s latest smart wearables, including the HUAWEI WATCH GT 4 and HUAWEI WATCH FIT 3, to join Pamela and two German fitness influencers, Lisa Buckwitz and Konstantin Krayer, for the outdoor aerobic celebration.

The event featured a variety of aerobic exercises, including a martial arts-inspired workout, providing a diverse and multicultural fitness experience through sports. Pamela Reif expressed her excitement about the event, stating, “This event was a grand calorie-burning party that has reshaped the way people approach fitness and health. It served as a meaningful expression and practice of a healthy lifestyle philosophy.”

Huawei’s smart wearables, such as the HUAWEI WATCH FIT 3 and HUAWEI WATCH GT 4, offer a mix of enticing and science-based features that empower users to reach their full potential. The devices track daily physical activity and help users cultivate healthy lifestyle habits through the use of colored activity rings and a medal system that provides additional incentives.

Moreover, these watches come equipped with Huawei’s TruSport technology, which offers personalized training plans based on Running Skill Index (RAI), including factors like pace, heart rate, and more. The watches also feature advanced fitness tracking capabilities, such as the StayFit calorie management app and precise heart rate monitoring with Huawei’s TruSeen technology.

In addition to the fitness event, the Huawei Berlin flagship store underwent a complete transformation to enhance the customer experience. The store now serves as a “city living room,” hosting weekly events focused on various aspects of urban lifestyle, including fitness and wellness. Customers who completed the “Active Week” challenge in the HUAWEI Health App were rewarded with exclusive gifts and access to various services at the flagship store.

Huawei’s commitment to delivering the latest technological advancements to consumers worldwide is reflected in its range of products and services. With a global network spanning over 170 countries and backed by 30 years of experience in the telecom industry, Huawei Consumer BG continues to innovate and provide cutting-edge solutions in smartphones, wearables, cloud services, and more.

Overall, the outdoor aerobic celebration with Pamela Reif showcased the intersection of fitness, technology, and community, emphasizing the importance of maintaining a healthy lifestyle and utilizing smart wearables to achieve fitness goals. For more information about Huawei’s products and services, visit consumer.huawei.com.